Last updated: [28/12/2025]
This Privacy Policy explains how SpeedPulse collects, uses and protects your personal data when you visit [www.speedpulse.club] (the “Website”) or otherwise interact with us.
We are committed to protecting your privacy and handling your personal data in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.
By using the Website, you agree to the practices described in this Privacy Policy.
- Who We Are (Data Controller)
1.1 The data controller for your personal data is:
[SpeedPulse trademark]
Registered in: England and Wales
Trademark number: [UK00004316409]
Registered address: [36 De Verdon Road, United Kingdom]
Email: [contact@speedpulse.club] - Personal Data We Collect
We may collect and process the following categories of personal data:
2.1 Information you provide directly
Contact details (e.g. name, email address) when you:
fill in a contact form;
subscribe to a newsletter;
create an account (if available);
enter a competition or promotion; or
contact us by email or otherwise.
Account details (e.g. username, password), if you create an account.
Any other information you choose to provide in free-text fields or messages.
2.2 Information collected automatically (including Google Analytics)
When you visit the Website, we may automatically collect certain technical data, such as:
IP address;
browser type and version;
device type and operating system;
pages visited, time and date of visit, time spent on each page;
referring website (how you arrived on our site).
We use Google Analytics, a web analytics service provided by Google LLC and its affiliates (“Google”), to help us understand how visitors use the Website. Google Analytics uses cookies and similar technologies to collect and analyse information about your use of the Website, including the data listed above. This information is generally aggregated and does not directly identify you, but your IP address may be collected.
You can find more information about how Google Analytics handles data here: [https://policies.google.com/technologies/partner-sites] (also linked from your Cookie Policy if you wish).
2.3 Affiliate tracking information (Awin affiliate network)
When you click on certain links on the Website, we work with the Awin affiliate network (“Awin”) and related tracking providers. To track referrals and pay us commissions, Awin and/or its partners may set cookies or use other tracking technologies and collect technical information such as:
your IP address;
device and browser information;
the page and link clicked;
timestamp and basic transaction details (e.g. value, order ID, but not your full payment card details).
This information is used to recognise that you came from SpeedPulse so that we can receive commission for qualifying purchases. - How We Use Your Personal Data (Purposes and Legal Bases)
We use your personal data for the following purposes, under the legal bases specified in the UK GDPR:
3.1 To operate and improve the Website
To provide access to the Website and its features.
To ensure the Website functions correctly and is secure.
To analyse usage (e.g. through Google Analytics) and performance to improve content and user experience.
Legal basis:
Legitimate interests (to operate and improve our Website and services); and
where required under cookie laws (e.g. for analytics cookies), your consent obtained via the cookie banner or settings.
3.2 To respond to your enquiries and provide customer support
To respond to questions or requests sent via contact forms or email.
Legal basis: Legitimate interests (to respond to enquiries and manage our relationship with you).
3.3 To send newsletters and marketing communications (if you opt in)
To send you updates, news or promotional content about events and offers we think may interest you.
Legal basis: Consent (you can withdraw this at any time, for example by clicking “unsubscribe” in our emails).
3.4 To manage your account (if applicable)
To register and maintain your user account, process login, and provide related functionalities.
Legal basis: Performance of a contract (providing account functionality) and/or legitimate interests.
3.5 To track affiliate links and commissions (Awin)
To work with Awin and related partners so that we can receive commission for eligible purchases you make after clicking links on our Website;
To analyse which links and campaigns perform best (in an aggregated way).
Legal basis: Legitimate interests (to run an affiliate-based business model), and where required under cookie laws, your consent for affiliate/tracking cookies.
3.6 To comply with legal obligations
To keep appropriate business records;
To comply with legal, tax, or regulatory requirements.
Legal basis: Legal obligation.
3.7 To protect our rights and those of others
To prevent and detect fraud, abuse or security incidents;
To enforce our Terms and Conditions and other policies.
Legal basis: Legitimate interests (protecting our business, users and the public). - Sharing Your Personal Data
We do not sell your personal data. We may share it with:
4.1 Service providers (data processors)
We use trusted third-party service providers to help us operate the Website and run our business. These may include:
Website hosting providers;
Google Analytics (Google LLC and its affiliates), for website analytics;
Email marketing platforms (e.g. [Mailchimp / MailerLite / other – replace with your tool if used]);
IT support and security service providers.
These providers may process personal data on our behalf, only in accordance with our instructions, and are required to keep it secure.
4.2 Affiliate networks and tracking providers (Awin)
We work with the Awin affiliate network and related tracking providers. When you click on affiliate links, Awin and/or its partners may process technical and transactional data for the purposes of tracking referrals and attributing commissions.
Awin operates under its own privacy and cookie policies, which you should review when you interact with websites and links involving Awin tracking.
4.3 Legal and regulatory authorities
We may disclose personal data where required to do so by law, regulation or court order, or to protect our legal rights or those of others.
4.4 Business transfers
If we undergo a business reorganisation, merger, acquisition or sale of all or part of our business, your personal data may be transferred to the new entity as part of that process. - International Transfers
5.1 Some of our service providers, including Google (for Google Analytics) and potentially Awin or its technical partners, may be located outside the United Kingdom, including in the European Economic Area (EEA) and the United States.
5.2 Where we transfer personal data outside the UK, we will ensure that appropriate safeguards are in place, such as:
adequacy regulations issued by the UK Government; and/or
standard contractual clauses or equivalent mechanisms approved under UK data protection law.
You can contact us using the details in Section 1 for more information about these safeguards. - Data Retention
6.1 We keep personal data only for as long as reasonably necessary for the purposes described in this Privacy Policy, including legal, tax and accounting requirements.
For example:
Contact form enquiries: retained for up to [12–24 months] after our last communication, unless we need to keep them longer (e.g. in case of a dispute).
Newsletter subscription data: retained until you unsubscribe or we consider the address inactive.
Account data (if applicable): retained while your account is active and for a limited period afterwards, where needed for legal or security reasons.
Google Analytics data: retained in accordance with your chosen settings in your Google Analytics account (e.g. [14 / 26 / 38 / 50 months]) – you can configure this in GA.
6.2 When personal data is no longer required, we will delete it securely or anonymise it. - Cookies and Similar Technologies
7.1 The Website uses cookies and similar technologies to:
remember your preferences and settings;
understand how visitors use the Website (via Google Analytics);
support affiliate tracking (via Awin and partners);
improve performance, content and user experience.
7.2 Where required by law, we will ask for your consent before placing non-essential cookies (for example, analytics and affiliate/marketing cookies). You can manage your cookie preferences through our cookie banner or your browser settings.
7.3 Types of cookies we may use include:
Strictly necessary cookies – essential for the Website to function (e.g. security, basic functionality).
Analytics cookies (Google Analytics) – help us understand how the Website is used so we can improve it.
Affiliate/tracking cookies (Awin) – enable Awin and merchants to recognise that you visited from SpeedPulse and to calculate commissions.
7.4 You can block or delete cookies through your browser settings, but some parts of the Website may not function properly as a result.
7.5 For more detail about the cookies we use, please see our Cookie Policy: - Your Rights Under UK Data Protection Law
You have the following rights in relation to your personal data, subject to certain conditions:
8.1 Right of access – to obtain a copy of your personal data and information about how we process it.
8.2 Right to rectification – to have inaccurate or incomplete personal data corrected.
8.3 Right to erasure (“right to be forgotten”) – to request deletion of your personal data in certain circumstances.
8.4 Right to restriction of processing – to request that we limit the processing of your personal data in specific situations.
8.5 Right to data portability – to receive your personal data in a structured, commonly used and machine-readable format and to transmit it to another controller where technically feasible.
8.6 Right to object – to object to processing based on our legitimate interests (including analytics and affiliate tracking) and to direct marketing at any time.
8.7 Right to withdraw consent – where we rely on your consent (e.g. for newsletters and non-essential cookies), you may withdraw it at any time. This does not affect the lawfulness of processing before withdrawal.
To exercise any of these rights, please contact us at: [support@speedpulse.club].
We may need to verify your identity before responding to your request. - Complaints
9.1 If you have any concerns about how we handle your personal data, please contact us first so we can try to resolve the issue.
9.2 You also have the right to lodge a complaint with the Information Commissioner’s Office (ICO), the UK supervisory authority for data protection:
Information Commissioner’s Office
Website: https://ico.org.uk
Telephone: 0303 123 1113 (UK) - Security
10.1 We take appropriate technical and organisational measures to protect your personal data against unauthorised access, accidental loss, destruction or damage.
10.2 However, no method of transmission over the internet or electronic storage is completely secure. We cannot guarantee absolute security of your information. - Links to Other Websites
11.1 The Website contains links to third-party websites, including event organisers, ticketing platforms, retailers and the Awin affiliate network. We are not responsible for the privacy practices or content of those websites.
11.2 We encourage you to review the privacy and cookie policies of every website you visit and every service you use. - Changes to This Privacy Policy
12.1 We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated “Last updated” date.
12.2 We encourage you to review this Privacy Policy periodically to stay informed about how we protect your information. - Contact Us
If you have any questions about this Privacy Policy or how we process your personal data, please contact us at:
SpeedPulse
Email: [contact@speedpulse.club]
Address: [36 De Verdon, Lutterworth, LE174QP, United Kingdom]